7月,韩国在线购物增长放缓至5.4%, 食品、移动设备及汽车配件领先, 电子票价销售下降31%, In July, South Korea's online shopping growth slowed to 5.4%, with food, mobile devices, and car accessories leading, as e-coupon sales dropped by 31%.
7月,韩国在线购物增长5.4%,达到19.96万亿韩元(约149亿美元),这是2017年1月以来增长最慢的一年。 In July, South Korea's online shopping grew by 5.4% to 19.96 trillion won (about $14.9 billion), marking the slowest increase since January 2017. 关键驱动因素包括对食品(上升14.6%)、移动设备和汽车配件的强劲需求(上升了40%以上)。 Key drivers included strong demand for food (up 14.6%), mobile devices, and car accessories, which surged over 40%. 然而,由于与主要电子商务平台有关的付款延误,电子票面销售额下降了31%。 However, e-coupon sales dropped by 31% due to payment delays linked to major e-commerce platforms. 移动购物占在线销售总额的75.7%,增加了6.9%。 Mobile shopping accounted for 75.7% of total online sales, increasing by 6.9%.