罗马尼亚媒体与娱乐市场预计增长2.5%至44.3亿欧元, Romania's media & entertainment market predicted to grow 2.5% to EUR 4.43 billion, per PwC's GEMO report.

据PwC全球娱乐与媒体展望(GEMO)报导, 罗马尼亚媒体与娱乐市场预计2023年增长2.5%, 达44.3亿欧元。 Romania's media & entertainment market is predicted to grow 2.5% in 2023, reaching EUR 4.43 billion, as per PwC's Global Entertainment & Media Outlook (GEMO) report. 预计大多数部分将出现正增长率,广告支出,特别是网上支出,将保持动态。 Most segments are expected to show positive growth rates, with ad spending, particularly online, remaining dynamic. 直到2028年,该行业的总体增长将保持低水平(2.5%-1.3%),录像广告成为增长最快的部门。 The industry's overall growth will remain low (2.5%-1.3%) until 2028, with video advertising emerging as the fastest-growing sector. 电视、广播、音乐和书籍等传统媒体部门的增长可能停滞/最小,而互联网连接服务在2024年将达到最低区域增长率1%。 Traditional media sectors like TV, radio, music, and books may see stagnant/minimal growth, while internet connection services will have the lowest regional growth rate at 1% in 2024.