东南亚iPhone销售量在Q2 2024年增长了15%, iPhone sales in Southeast Asia increased 15% in Q2 2024 due to Apple's expansion, marketing efforts, and CEO Tim Cook's tour.

东南亚的iPhone销售量在Q2 2024年增长了15%, iPhone sales in Southeast Asia increased 15% in Q2 2024, driven by Apple's expansion into Vietnam and Malaysia, marketing efforts, and CEO Tim Cook's Southeast Asia tour. 与此同时,该地区的智能手机运输量增长了14%,达到2 390万单位,市场以三星为首,其次是奥普、小米和维沃。 Meanwhile, the region's smartphone shipments grew 14% YoY to 23.9 million units, with Samsung leading the market, followed by Oppo, Xiaomi, and Vivo. 智能手机供应商调整了定价战略,以抓住正在反弹的经济,由于激烈的定价和激励措施,小mi和Transion在大众市场占据主导地位。 Smartphone vendors adapted pricing strategies to capture the rebounding economy, with Xiaomi and Transsion dominating the mass market segment due to aggressive pricing and incentives.