研究揭示了情感价值、价格敏感性和环境意识是印度采用月经杯的关键影响。 Study reveals emotional values, price sensitivity, and environmental awareness as key influences on menstrual cup adoption in India.
印度管理学院勒克瑙的一项研究强调印度妇女采用月经杯的主要影响。 A study from the Indian Institute of Management Lucknow highlights key influences on menstrual cup adoption among women in India. 它在《社会营销杂志》上发表,将情感价值、价格敏感性和环境意识确定为重要因素。 Published in the Journal of Social Marketing, it identifies emotional values, price sensitivity, and environmental awareness as significant factors. 这些见解可以引导决策者制定有针对性的宣传活动, 以促进月经杯, 提供健康,舒适和可持续性的好处, 同时减少浪费和感染风险. These insights can guide policymakers in creating targeted campaigns to promote menstrual cups, which offer health, comfort, and sustainability benefits while reducing waste and infection risks.