Starbucks任命Brian Niccol为CEO兼董事长, Starbucks appoints Brian Niccol as CEO and chairman amidst challenges, effective September 9.

Starbucks任命Brian Niccol为新的首席执行官和主席,自9月9日起生效。 Starbucks appoints Brian Niccol as its new CEO and chairman, effective September 9. Niccol带来来自Chipotle和Yum的20年经验! Niccol brings 20 years of experience from Chipotle and Yum! Brands Inc. to Starbucks公司面临种种挑战,如通货膨胀导致需求下降、等待时间长、积极投资者、与工会工人的合同谈判以及中东抵制。 Brands Inc. to Starbucks, which faces challenges such as slumping demand due to inflation, long wait times, activist investors, contract negotiations with unionized workers, and Middle East boycotts. Niccol在餐馆业的成绩记录,包括扭转Chipotle,通过数字订单和新产品增加销售,使投资者放心。 Niccol's track record in the restaurant industry, including turning around Chipotle and increasing sales through digital orders and new products, has reassured investors.