由于供应链成本上升,吉百利缩小了 Wispa 巧克力棒的尺寸。 Cadbury reduced Wispa chocolate bar size due to rising supply chain costs.
吉百利已确认,由于供应链成本上升,缩小 Wispa 巧克力棒的尺寸是“最后的手段”。 Cadbury has confirmed reducing the size of its Wispa chocolate bar as a "last resort" due to rising costs in its supply chain. 该公司面临客户的强烈反对,解释说可可和糖等核心原料的成本以及与能源、包装和运输相关的费用都增加了。 The company, facing backlash from customers, explained that costs of core ingredients like cocoa and sugar have increased, along with expenses relating to energy, packaging, and transport. 为了保持产品价格实惠,吉百利减轻了一些产品的重量,包括 Wispa 巧克力棒。 To keep products affordable, Cadbury reduced the weight of some items, including the Wispa bar.