12月,Netflix和YouTube推动增长,总市场份额超过19%。 Netflix and YouTube drove streaming growth in December, with combined market share reaching over 19%.
Netflix和YouTube在12月带动了增长,YouTube的市场份额达到创纪录的11.1%,Netflix在2023年7月创下了8.5%的纪录。 Netflix and YouTube led streaming growth in December, with YouTube reaching a record 11.1% market share and Netflix tying its July 2023 record at 8.5%. 溪流的市场份额增加到43.3%,比前一年上升了7.4%。 Streaming's market share increased to 43.3%, up 7.4% from the previous year. 从11月起, Netflix的浏览量上升了14%, 原因是NFL游戏和“Squid Game”第二季。 Netflix's viewership surged 14% from November due to NFL games and "Squid Game" Season 2. 有线电视和广播电视的股份分别为23.8%和22.4%,体育观众人数大幅上升。 Cable and broadcast TV's shares were 23.8% and 22.4%, respectively, with sports viewership rising significantly.