Ben & Jerry's在澳大利亚发起了“Make Some Motherchunkin' Change”活动，以现实生活中的活动家为主角。 Ben & Jerry's launches "Make Some Motherchunkin' Change" activism campaign in Australia, featuring real-life activists.
Ben & Jerry's在澳大利亚发起了“Make Some Motherchunkin' Change”活动，该活动是与Clemenger BBDO及其合作伙伴共同开发的。 Ben & Jerry's has launched the "Make Some Motherchunkin' Change" campaign in Australia, developed with Clemenger BBDO and partners. 这一倡议鼓励澳大利亚人通过各种媒体形式,包括电视广告和广告牌,积极参与活动,展示真实生活中的活动分子。 This initiative encourages Australians to engage in activism, showcasing real-life activists through various media formats, including TV commercials and billboards. 该运动旨在使积极主义更具包容性,并强调小行动可带来重大变化,加强品牌对社会正义的承诺。 The campaign aims to make activism more inclusive and emphasizes that small actions can lead to significant change, reinforcing the brand's commitment to social justice.