采用面部识别支付技术取决于消费者的信任、控制、熟悉和解决隐私问题。 Facial recognition payment technology adoption depends on consumer trust, control, familiarity, and addressing privacy concerns.
面部识别支付技术 (FRPT) 正在迅速发展,特别是在中国,但在澳大利亚和新西兰等国家采用仍然不确定. Facial recognition payment technology (FRPT) is rapidly evolving, particularly in China, but adoption in countries like Australia and New Zealand remains uncertain. 一项研究强调,消费者如果感到控制自己、信任技术和有熟悉感,就更有可能使用FRPT。 A study highlights that consumers are more likely to use FRPT if they feel in control, trust the technology, and have a sense of familiarity. 对隐私和安全的关切依然存在。 Concerns about privacy and security persist. 零售商可以通过提供信息、奖励和店内支持,解决消费者的犹豫不决问题,从而推动采用《防止药物滥用框架》。 Retailers can promote FRPT adoption by providing information, incentives, and in-store support to address consumer hesitance.