乐高报告销售增长13%,优于欧洲和北美玩具市场。 Lego reports 13% sales growth, outperforming the European and North American toy markets.

据乐高报告,上半年销售额强劲增长13%,超过了欧洲和北美的整个玩具市场。 Lego reports strong sales growth of 13% in the first half of the year, surpassing the overall toy market in both Europe and North America. 总部设在丹麦的玩具制造者将这种激增归因于这些地区需求的增加。 The Denmark-based toymaker attributes the surge to increased demand in these regions. 相反,全球玩具市场停滞不前,Matter和Hasbro等对立公司的销售量很低。 In contrast, the global toy market has stagnated, and sales for rival companies such as Mattel and Hasbro have been tepid. 乐高的销售业绩突出表明,他们的砖组继续受到欢迎,公司有能力利用目前的市场趋势。 Lego's sales performance highlights the continued popularity of their brick sets and the company's ability to capitalize on current market trends.