印度珠宝商Tanishq与De Beers合作,扩大印度的天然钻石市场。 Indian jeweler Tanishq partners with De Beers to expand India's natural diamond market.

印度最大的珠宝零售商Tanishq和全球钻石巨头De Beers宣布建立战略伙伴关系,扩大印度的天然钻石珠宝市场。 India's largest jewellery retailer, Tanishq, and global diamond giant De Beers announce a strategic partnership to expand India's natural diamond jewellery market. 合作的目的是利用印度最近进入世界第二大钻石首饰市场的机会,占全球需求的11%。 The collaboration aims to leverage India's recent rise to the world's second-largest diamond jewellery market, representing 11% of global demand. De Beers和Tanishq公司将侧重于消费者教育、工作人员培训、营销举措以及可追踪性和供应链完整性,以Tanishq公司目前利用De Beers公司钻石核查技术实现产品真实性为基础。 De Beers and Tanishq will focus on consumer education, staff training, marketing initiatives, and traceability and supply chain integrity, building on Tanishq's existing use of De Beers' diamond verification technology for product authenticity.