Kellogg对“紧缩通胀”的批评, 因为它在不降低价格的情况下减少了玉米花盒的大小。 Kellogg's faces criticism for "shrinkflation" as it reduces Corn Flakes box sizes without lowering prices.

凯洛格公司因减少玉米面包盒的尺寸而面临强烈反响,现在720克的盒子670克,500克的盒子缩小到450克. Kellogg's has faced backlash over reduced Corn Flakes box sizes, with a 720g box now 670g and 500g boxes shrinking to 450g. 虽然Tesco维持同样的价格,但消费者认为,他们付出更多的钱来降低价格。 Although Tesco maintains the same price, consumers argue they are paying more for less. Kellogg将这种变化归因于生产成本的增加,虽然Morrisons降低了价格,但Tesco等其他零售商却没有这样做。 Kellogg's attributes the changes to increased production costs, and while Morrisons lowered prices, other retailers, like Tesco, did not. 这是“紧缩通胀”的例子, 品牌在降低产品规模的同时保持价格不变, 最终会增加消费者成本。 This is an example of "shrinkflation," where brands decrease product sizes while keeping prices the same, ultimately increasing consumer costs.