UKTV 重新命名 Freeview、Sky 和 ​​Virgin 频道，简化访问并增加流媒体内容。 UKTV rebrands Freeview, Sky, and Virgin channels, simplifies access, and increases streaming content.

UKTV 将于 7 月 16 日起对其 Freeview、Sky 和 ​​Virgin 频道进行品牌重塑，其中 Dave 频道更名为 U&Dave，Drama 频道更名为 U&DRAMA，Yesterday 频道更名为 U&YESTERDAY，W 服务更名为 U&W。 UKTV is set to rebrand its Freeview, Sky, and Virgin channels from July 16, with Dave changing to U&Dave, Drama to U&DRAMA, Yesterday to U&YESTERDAY, and W service to U&W. 此举旨在简化观众的访问并提供以用户为中心的观看体验。 The move aims to simplify access for audiences and provide a user-centered viewing experience. 该公司还将增加其流媒体服务的内容 1500 小时，可在三星电视、Fire 设备上的 Freevee 应用程序和 Pluto TV 平台上使用。 The company will also increase content on its streaming services by 1500 hours, available on Samsung TVs, Freevee app on Fire devices, and Pluto TV platform.