由于用户参与度较低,Meta 停止了美国和澳大利亚新闻标签服务,将重点转向短视频内容。 Meta discontinues US and Australian news tab service due to low user engagement, shifting focus to short-form video content.
Facebook 的母公司 Meta 将终止其在美国和澳大利亚的新闻标签服务,因为没有足够的用户访问该平台阅读新闻。 Meta, the parent company of Facebook, is ending its news tab service in the US and Australia as not enough users were visiting the platform to read news. 该新闻选项卡于 2019 年推出,主要为出版商提供优惠,但去年在英国、法国和德国被关闭。 Launched in 2019, the news tab featured deals for publishers, but it was shut down in the UK, France, and Germany last year. Meta 表示,去年该服务在美国和澳大利亚的受众减少了 80%,新闻内容仅占用户在其动态中看到的内容的不到 3%。 Meta stated that audiences for the service dropped by 80% in the US and Australia last year, with news content making up less than 3% of what users saw on their feed. Meta 现在将把时间和资源集中在短视频内容上。 Meta will now focus its time and resources on short-form video content.