澳大利亚零售商 4WD Supacentre 因未经同意向客户(包括那些取消订阅的客户)发送未经请求的短信而被 ACMA 罚款 302,500 澳元。 Australian retailer 4WD Supacentre fined AUD 302,500 by ACMA for sending unsolicited texts to customers without consent, including those who unsubscribed.
澳大利亚零售商 4WD Supacentre 因向之前未订阅的客户发送 82,000 条未经请求的短信和 1,575 条消息而被罚款 302,500 澳元。 Australian retailer 4WD Supacentre has been fined $302,500 for sending 82,000 unsolicited texts and 1,575 messages to previously unsubscribed customers. 该公司此前曾因违反垃圾邮件合规行为而受到处罚。 The company had previously been penalized for spam compliance violations. 根据澳大利亚的垃圾邮件法,企业在发送营销信息之前必须获得同意,并向收件人提供取消订阅的选项。 Under Australia's Spam Act, businesses must obtain consent before sending marketing messages and provide recipients with an option to unsubscribe. 因此,4WD Supacentre 受到了法院可执行的为期三年的承诺,要求独立顾问审查其对垃圾邮件法的遵守情况并做出必要的更改。 As a result, 4WD Supacentre has been subjected to a three-year court-enforceable undertaking requiring an independent consultant to review its compliance with spam laws and make necessary changes.