Apple推出“双赢”提议, 吸引有折扣计划的前应用程序订户。 Apple introduces "win-back" offers to entice former app subscribers with discounted plans.

Apple 推出了 “赢回” 优惠，允许开发人员以折扣订阅计划针对其应用程序的前订阅者，以鼓励重新订阅。 Apple has launched "win-back" offers, allowing developers to target former subscribers of their apps with discounted subscription plans to encourage re-subscription. 将在应用程序产品页、个性化建议上展示这些报价,并在应用软件内向iOS 14.3及以后的用户展示这些报价,加强iOS 18及以后的功能。 These offers will be displayed on app product pages, personalized recommendations, and within the app itself for users on iOS 14.3 and later, with enhanced features for iOS 18 and beyond. 开发商每订户最多可提供350个报价,每店面限5个。 Developers can create up to 350 offers per subscription, limited to five per storefront.