NBA 与迪士尼、NBCUniversal 和亚马逊达成 2025-36 赛季 11 年期媒体协议,价值 770 亿美元。 NBA finalizes 11-year media deals with Disney, NBCUniversal, and Amazon worth $77B for 2025-36 season.
NBA 已与迪士尼、NBCUniversal 和亚马逊达成了为期 11 年的媒体协议,价值约 770 亿美元,涵盖 2025-26 赛季至 2035-36 年。 The NBA has finalized 11-year media deals with Disney, NBCUniversal, and Amazon worth approximately $77 billion for the 2025-26 season to 2035-36. 迪士尼将转播 80 场常规赛,NBCUniversal 将转播 100 场比赛,亚马逊将在 Prime Video 上播放 66 场比赛。 Disney will broadcast 80 regular-season games, NBCUniversal will air 100 games, and Amazon will stream 66 games on Prime Video. 该协议旨在扩大美国和全球观众的比赛报道范围并提高顶级篮球明星的薪水。 The agreements aim to expand game coverage for US and global audiences and increase the salaries of top basketball superstars.