优化收购Smartico以巩固iGaming平台. Optimove acquires Smartico to consolidate iGaming platforms.

作为主要的iGaming CRM提供商, Optimove收购了Smartico. 这是一家以游戏化为导向的营销领导者. Optimove, a major iGaming CRM provider, has acquired Smartico, a leader in gamification-driven marketing. 交易将巩固两个有影响力的平台,同时保持客户独立运营. The deal consolidates two influential platforms while maintaining independent operations for clients. 没有透露财务情况. Financial terms were not disclosed.