马吉拉家在上海时装周的第一个展会, Maison Margiela returns to Shanghai Fashion Week after 38 years.

马吉拉品牌首席执行官Gaetano Sciuto宣布自1988年以来, 在上海举办的第一场跑道秀标志着全球战略发生了重大转变. Maison Margiela CEO Gaetano Sciuto announced the brand's first runway show in Shanghai since 1988, signaling a major shift in global strategy. 这次活动是上海时装周的一部分,包括在中国各地举办展览和9月份重返巴黎时装星期的盛会. 目的是在不损害品牌身份的情况下扩大品牌的存在. The event, part of Shanghai Fashion Week, includes exhibitions across China and a return to Paris Fashion Week in September, aiming to expand the brand's presence without compromising its identity.