Prestige消费者保健公司雇用地平线媒体作为其新的媒体机构,每年支出3 000万加元,利用AI促进关键市场的品牌增长。 Prestige Consumer Healthcare hired Horizon Media as its new media agency for a $30M annual spend, using AI to boost brand growth across key markets.

Prestige Consumer Healthcare 在经过四个月审查后，将 Horizon Media 指定为其新的媒体策划和采购代理机构，预计每年净媒体支出达 3000 万美元。 Prestige Consumer Healthcare has named Horizon Media its new media planning and buying agency of record after a four-month review, with an estimated $30 million annual net media spend. 伙伴关系包括视频、数字、社会和影响者渠道,利用地平线的AI-动力布卢平台进行数据驱动战略。 The partnership covers video, digital, social, and influencer channels, leveraging Horizon’s AI-powered Blu platform for data-driven strategies. 这一举措旨在促进美国,加拿大,澳大利亚和其他市场的消费者参与和增长,包括美国,加拿大,澳大利亚和其他市场的Monistat,Dramamine和Fleet等Prestige产品组合. The move aims to boost consumer engagement and growth across Prestige’s portfolio, including Monistat, Dramamine, and Fleet, in the U.S., Canada, Australia, and other markets.