亚马逊计划将总理日从7月改为6月下旬,以增加夏季销售和收入。 Amazon plans to shift Prime Day from July to late June to boost summer sales and revenue.

亚马逊(Amazon)计划将其每年的首日销售量从7月移到6月下旬, Amazon is reportedly planning to move its annual Prime Day sale from July to late June, a shift that would mark the first major change to the event’s timing since its 2015 launch. 这项尚未正式确认的行动旨在将销售与夏季早期支出和退税挂钩,从而有可能增加第二季度的收入。 The move, not yet officially confirmed, aims to align the sale with early summer spending and tax refunds, potentially boosting second-quarter revenue. 去年四天的活动延长后, 美国在线销售额达241亿美元, 比上一年增加30%。 Last year’s extended four-day event drove $24.1 billion in U.S. online sales, a 30% increase from the prior year. 这一变化可能影响到消费者购物模式、第三方卖方以及与沃尔玛和目标公司等零售商的竞争。 The change could impact consumer shopping patterns, third-party sellers, and competition with retailers like Walmart and Target.