Hong Leong伊斯兰银行改名为HLB伊斯兰,发起“Hayat倡议”,促进符合伊斯兰教法的财富管理。
Hong Leong Islamic Bank rebrands as HLB Islamic, launching the Hayat initiative for Shariah-compliant wealth management.
Hong Leong Islamic Bank已改名为HLB Islam, 发起“Hayat”倡议——符合伊斯兰教法、生命周期财富管理模式,将金融服务纳入五大支柱:财富创造、保护、净化、分配和遗产规划。
Hong Leong Islamic Bank has rebranded as HLB Islamic, launching the "Hayat" initiative—a Shariah-compliant, life-cycle wealth stewardship model integrating financial services into five pillars: wealth creation, protection, purification, distribution, and legacy planning.
银行在20周年纪念日期间公布的新品牌强调道德,以目的为导向的金融,并通过HLB Connect应用程序增强对Zakat, Sadaqah和 Waqf的数字访问.
The rebranding, unveiled during the bank’s 20th anniversary, emphasizes ethical, purpose-driven finance and enhances digital access to Zakat, Sadaqah, and Waqf via the HLB Connect app.
此举旨在统一该银行在Hong Leong金融集团内部的身份,并加强其作为马来西亚基于价值的伊斯兰银行业务领导者的作用。
The move aims to unify the bank’s identity within the Hong Leong Financial Group and strengthen its role as a leader in value-based Islamic banking in Malaysia.