更新和推出 Mula AI 平台,通过实时、方便用户的内容建议来增加广告收入。
RevContent and Mula launch AI platform boosting ad revenue with real-time, user-friendly content suggestions.
Revcontent和Mula合作推出了一个由AI驱动的内容货币化平台,该平台利用实时、文章级情报优化本地广告、商业和内容建议。
RevContent and Mula have partnered to launch an AI-powered content monetization platform that uses real-time, article-level intelligence to optimize native advertising, commerce, and content recommendations.
该系统以动态的、符合背景的建议取代静态广告——如内部链接、电子商务模块和纵向视频-促进接触、停留时间和每期收入,同时不损害核心网络生命量。
The system replaces static ads with dynamic, context-aware suggestions—like internal links, eCommerce modules, and vertical video—boosting engagement, dwell time, and revenue per session without compromising Core Web Vitals.
通过将RevContent的首党广告需求与Mula的决策引擎相结合,该平台提高了出版商的产量,同时将网络、应用和CTV的用户经验放在了优先位置。
By integrating RevContent’s first-party ad demand with Mula’s decisioning engine, the platform enhances publisher yields while prioritizing user experience across web, app, and CTV.
早期领养者包括On3、Us周刊和Brit & Co公司报告业绩有所改善。
Early adopters including On3, Us Weekly, and Brit & Co report improved performance.
今后的更新将扩大对智能商务和本地CTV格式的支持,推动可持续的第一党货币化模式。
Future updates will expand support to smart commerce and native CTV formats, advancing a sustainable, first-party monetization model.