Sony测试PlayStatation Store的动态定价,根据用户数据造成相同游戏的价格差异。 Sony tests dynamic pricing on PlayStation Store, causing price differences for same games based on user data.

Sony正在测试PlayStation Store的动态定价,不同区域或账户国家的一些用户看到同一游戏的价格差异很大,包括一些游戏的折扣高达58%,而另一些游戏的价格则更高。 Sony is testing dynamic pricing on the PlayStation Store, with some users in different regions or account states seeing significantly varied prices for the same games, including discounts up to 58% for some and higher prices for others. A/B测试持续数月,涉及68个区域的139场游戏,根据用户数据调整基本价格和折扣,但没有发现价格上涨。 The A/B testing, ongoing for months and involving 139 games across 68 regions, adjusts base prices and discounts based on user data, though no price increases have been observed. 虽然索尼没有证实测试,但价格差异已被广泛报道,例如一个用户为刺客信条团结支付9.99英,而另一个用户为3.74英. While Sony has not confirmed the tests, price discrepancies—such as one user paying £9.99 for Assassin’s Creed Unity versus £3.74 for another—have been widely reported. 该公司引入了显示游戏过去最低价格的特征,但没有披露动态定价。 The company has introduced a feature showing a game’s lowest past price, but does not disclose dynamic pricing. 与微软不同的是,Sony没有将此类交易贴上标签,引起了对透明度和公平性的担忧,尽管根据欧盟法律,这种做法目前并不违法。 Unlike Microsoft, Sony does not label such deals, raising concerns about transparency and fairness, though the practice is not currently illegal under EU law.