C&C Group为4.5M英镑购买Innis & Gunn, 保存品牌,但关闭其酿酒厂,削减100多个工作。
C&C Group buys Innis & Gunn for £4.5M, saving the brand but closing its breweries and cutting over 100 jobs.
C&C集团从行政部门获得苏格兰手工艺品啤酒品牌Innis & Gunn,价值450万英镑,使公司免于倒闭。
C&C Group has acquired the Scottish craft beer brand Innis & Gunn from administration for £4.5 million, saving the company from collapse.
这项交易包括品牌的知识产权和业务,经过多年的合作,C&C已经在其格拉斯哥酿酒厂酿造Innis & Gunn。
The deal, which includes the brand’s intellectual property and operations, follows years of collaboration, with C&C already brewing Innis & Gunn at its Glasgow brewery.
收购预期会受到极少的干扰,将把该品牌纳入C&C现有的供应链和销售网络,对2027财政年度的财务业绩产生小幅积极影响。
The acquisition, expected to have minimal disruption, will integrate the brand into C&C’s existing supply chain and distribution network, with a small positive impact on financial performance in the 2027 fiscal year.
尽管品牌的生存,超过100个工作被丢失,和珀斯酒厂和格拉斯哥和爱丁堡的酒吧关闭.
Despite the brand’s survival, over 100 jobs were lost, and the Perth brewery and taprooms in Glasgow and Edinburgh closed.
创始人对关闭表示悲痛, 但欢迎该品牌继续拥有新的所有权。
The founder expressed sorrow over the closures but welcomed the brand’s continuation under new ownership.