Coles在法庭上捍卫其“每日低价”口号, 指责通货膨胀和成本, 而不是欺骗, Coles defends its "Everyday Low Prices" slogan in court, blaming inflation and costs, not deception, for higher grocery prices.

Coles在法庭上捍卫其“每日低价”口号, 认为不断上升的通货膨胀、供应链问题和增加的经营成本 — — 不是欺骗性的营销 — — 是导致杂货价格上涨的原因。 Coles is defending its "Everyday Low Prices" slogan in court, arguing that rising inflation, supply chain issues, and increased operating costs—not deceptive marketing—are responsible for higher grocery prices. 澳大利亚竞争和消费者委员会(澳大利亚竞争和消费者委员会)指称这一口号误导了消费者,暗示尽管价格上涨,价格仍然持续低廉。 The Australian Competition and Consumer Commission (ACCC) alleges the slogan misled consumers by suggesting consistent low prices despite price increases. Coles坚持其定价反映市场现实,其广告在更广泛的经济压力背景下是真实的。 Coles maintains its pricing reflects market realities and that its advertising was truthful within the context of broader economic pressures. 本案在法院评估超市的讯息是否带有误导行为时继续审理。 The case continues as the court evaluates whether the supermarket’s messaging crossed into misleading conduct.