宝马汽车与VDO.AI和Dentsu India一起, 推出了印度的Triumph摩托车的AI驱动的CTV活动, 在流媒体平台上使用个性化广告来提高品牌的兴趣. Bajaj Auto, with VDO.AI and Dentsu India, launched an AI-driven CTV campaign for Triumph Motorcycles in India, using personalized ads on streaming platforms to boost brand interest.

Bajaj Auto,与VDO.AI和Dentsu India合作,发起了一个由AI驱动的动态CTV运动,以主要城市的城市印第安人为对象,以Triumph摩托车为主题。 Bajaj Auto, with VDO.AI and Dentsu India, launched an AI-powered, dynamic CTV campaign for Triumph Motorcycles targeting urban Indians in major cities. 使用动态创意优化、个人化视频广告, 在JioHotstar和ZEE5等平台上播放, 配有QR码, 用于即时获取产品细节。 Using Dynamic Creative Optimization, personalized video ads ran on platforms like JioHotstar and ZEE5, featuring QR codes for instant access to product details. 该运动旨在与数字研究习惯保持一致,将电视规模的覆盖面与数字精确度相结合,推动参与和影响采购决定,从而促进品牌的考虑。 The campaign aimed to boost brand consideration by aligning with digital research habits, blending TV-scale reach with digital precision to drive engagement and influence purchase decisions.