像Netflix和Disney+这样的串流巨人现在必须遵守英国关于准确性、公正性和无障碍性的广播规则,从2026年开始。
Streaming giants like Netflix and Disney+ must now follow UK broadcast rules on accuracy, impartiality, and accessibility starting in 2026.
英国政府已宣布,包括Netflix、Amazon Prime Video和Disney+在内的50多万英国用户的主要连流服务现在必须遵循Ofcom条例下的传统广播公司的相同规则。
The UK government has announced that major streaming services with over 500,000 UK users, including Netflix, Amazon Prime Video, and Disney+, must now follow the same rules as traditional broadcasters under Ofcom’s regulations.
从2026年开始,这些平台必须确保新闻内容的准确性和公正性,并提供诸如字幕、音频描述和手语等无障碍功能。
Starting in 2026, these platforms must ensure content accuracy and impartiality in news and provide accessibility features like subtitles, audio descriptions, and sign language.
该举措是《媒体法》的一部分,旨在保护受众,特别是儿童和弱势观众,因为点播流超过受欢迎的现场电视。
The move, part of the Media Act, aims to protect audiences, especially children and vulnerable viewers, as on-demand streaming surpasses live TV in popularity.
Ofcom将执行规则并接受观众投诉,标志着媒体监督方面的重大转变。
Ofcom will enforce the rules and accept viewer complaints, marking a major shift in media oversight.