莫里森公司推出WIGIG,这是某些商店的轮流折扣通道,以半价提供家庭用品,与Aldi和Lidl公司竞争。 Morrisons launches WIGIG, a rotating discount aisle in select stores, offering household goods at half price to compete with Aldi and Lidl.

莫里森斯公司推出了WIGIG,这是包括利兹公司在内的某些商店中一个旋转的中间过道部门,以大约一半的价格提供折扣的家用物品、玩具和厨房用具。 Morrisons has launched WIGIG, a rotating middle aisle section in select stores including Leeds, offering discounted household goods, toys, and kitchenware at about half price. 这些每周更换的展示区位于新鲜农产品和乳制品之间，展示按摩枪、铸铁炊具和无线熨斗等物品，旨在与Aldi和Lidl的廉价货区竞争。 Positioned between fresh produce and dairy, the weekly-changing displays feature items like massage guns, cast iron cookware, and cordless irons, aiming to compete with Aldi and Lidl’s bargain bins. 该举措从450家商店的最初试验扩大,目标是有吸引力和实用发现、寻求价值的购物者。 The initiative, expanded from initial trials in 450 stores, targets value-seeking shoppers with appealing, practical finds.