印度媒体产业可以通过AI在全球扩张, JioStar的Uday Shankar表示, 要求创新和灵活监管。 India’s media industry could expand globally via AI, says JioStar’s Uday Shankar, urging innovation and flexible regulation.

印度媒体业价值超过300亿美元,是世界第五大媒体业,根据JioStar副主席Uday Shankar的说法,通过战略采纳AI可以大大扩大其全球足迹。 India’s media industry, valued at over $30 billion and the world’s fifth-largest, could significantly expand its global footprint through strategic AI adoption, according to JioStar Vice Chairman Uday Shankar. 在2026年印度AI影响峰会上,他强调了AI在降低生产成本和时间、提供个性化和互动内容以及释放新的收入模式方面的潜力。 Speaking at the IndiaAI Impact Summit 2026, he highlighted AI’s potential to cut production costs and time, enable personalized and interactive content, and unlock new revenue models. 随着全球媒体市场预计到2029年将达到3.5万亿美元,Shankar说,印度尽管目前在全球影响力中的代表性不足,但有一个独特的机会在AI驱动的创造力中发挥领导作用,只要它能培养AI-土著人才,支持创新,避免僵硬的监管模式。 With the global media market projected to reach $3.5 trillion by 2029, Shankar said India—despite current underrepresentation in global influence—has a unique opportunity to lead in AI-driven creativity, provided it fosters AI-native talent, supports innovation, and avoids rigid regulatory models.