Aritzia购买了Fred Segal的IP,并租借了LA商店,以恢复该品牌的遗产。
Aritzia acquires Fred Segal’s IP and leases its LA store to revive the brand’s legacy.
Aritzia已获得美国品牌Fred Segal的知识产权,并租赁了位于洛杉矶的标志性Melrose大道商店,计划修复被风暴破坏的长春藤外墙,将空间转变成一个成熟、沉浸的零售目的地。
Aritzia has acquired the intellectual property rights to the U.S. brand Fred Segal and leased its iconic Melrose Avenue store in Los Angeles, planning to restore the storm-damaged ivy facade and transform the space into a curated, immersive retail destination.
1960年代的品牌曾经是好莱坞时尚主食,在多次所有权变更后,于2024年关闭了商店。
The 1960s-era brand, once a Hollywood fashion staple, had closed its stores in 2024 after multiple ownership changes.
Aritzia没有披露财务条件,其目的是恢复Fred Segal的遗产,同时扩大其在美国的存在,预计在未来几年里将重新启用重新恢复的办公地点。
Aritzia, which did not disclose financial terms, aims to revive Fred Segal’s legacy while expanding its U.S. presence, with the revitalized location expected to reopen in the coming years.