一项300,000英镑的广告运动将Fermanagh县作为爱尔兰隐藏的心脏地带的一部分推广,
A £300,000 ad campaign promotes County Fermanagh as part of Ireland’s Hidden Heartlands, marking the first time the initiative reached Northern Ireland.
已经发起了30万英镑的广告运动, 宣传Fermanagh县, 作为爱尔兰怀特岛的爱尔兰隐藏心脏地带品牌的一部分, 这是北爱尔兰首次使用这项举措。
A £300,000 advertising campaign has launched to promote County Fermanagh as part of Failte Ireland’s Ireland’s Hidden Heartlands brand, marking the first time the initiative has been used in Northern Ireland.
该运动由经济部长Caoimhe Archibald支持,由旅游社与爱尔兰达伊特公司合作实施,横跨电视、广播、新闻和数字平台,估计覆盖2 700万人。
The campaign, backed by Economy Minister Caoimhe Archibald and delivered by Tourism NI in partnership with Failte Ireland, runs across TV, radio, press, and digital platforms, reaching an estimated 27 million people.
它强调Fermanag的水道、风景和住宿,得到45家提供特殊交易的当地企业的支持。
It highlights Fermanagh’s waterways, landscapes, and accommodations, with support from 45 local businesses offering special deals.
这一努力旨在促进旅游业和推动区域经济增长。
The effort aims to boost tourism and drive regional economic growth.