福特在澳洲和新西兰发起“准备就绪福特”运动, 聚焦于新的《游骑兵超级责任》和F1伙伴关系。 Ford launches 'Ready Set Ford' campaign in Australia and NZ, spotlighting the new Ranger Super Duty and Formula 1 partnership.

澳大利亚福特(Ford Australia)在澳大利亚和新西兰发起了全球“准备就绪福特(Ready Set Ford)”运动, 15年来首次在该地区推出主要品牌。 Ford Australia has launched its global 'Ready Set Ford' campaign in Australia and New Zealand, marking its first major brand rollout in the region in 15 years. 这场运动在2026年2月中旬初开, 通过三个生活方式主题突出福特的车辆:工作、冒险和刺激, The campaign, debuting mid-February 2026, highlights Ford’s vehicles through three lifestyle themes: work, adventure, and thrill, supporting the launch of the new Ranger Super Duty. 它与福特作为甲骨文红牛赛车的合作伙伴重返F1同时,在2026年3月的澳大利亚大奖赛期间启动. It coincides with Ford’s return to Formula 1 as a partner of Oracle Red Bull Racing, with activations around the March 2026 Australian Grand Prix. 这项工作涉及数字、广播和户外广告,强调客户的生活方式和车辆能力。 The effort spans digital, radio, and out-of-home advertising, emphasizing customer lifestyles and vehicle capability.