Flipkart赞助了纳米比亚T20世界杯队,
Flipkart sponsors Namibia’s T20 World Cup team with ₹40 crore, leveraging underdog appeal and high-profile matches in India.
Flipkart赞助纳米比亚T20板球队参加2026年世界杯赛事,
Flipkart has sponsored Namibia’s T20 cricket team for the 2026 World Cup, investing ₹40 crore despite having no operations in the country.
这一举措旨在通过非传统选择制造热度,利用弱势一方的叙事以及在印度与巴基斯坦的高曝光度比赛。
The move, aimed at generating buzz through an unconventional choice, leverages the underdog narrative and high-visibility matches against India and Pakistan in India.
赞助活动包括突出的球衣品牌品牌,并与印度品牌日益扩大的趋势保持一致,这些品牌在全球活动期间以联系国家为目标,进行具有成本效益和情感共鸣的营销。
The sponsorship includes prominent jersey branding and aligns with a growing trend of Indian brands targeting associate nations for cost-effective, emotionally resonant marketing during global events.