女演员Tamannaah Bhatia加入KSDL, 成为品牌大使, 提升Mysore Sandal肥皂的重命名与扩张。 Actress Tamannaah Bhatia joins KSDL as brand ambassador to boost Mysore Sandal Soap’s rebranding and expansion.

印度女演员塔曼娜·巴蒂亚 (Tamanah Bhatia) 已被任命为2026年2月10日起的卡纳塔克石和洗剂 (KSDL) 的品牌大使, 作为两年期的协议, 帮助重塑和扩大国有公司的覆盖范围, 特别是在年轻消费者和北印度. Actress Tamannaah Bhatia has been named brand ambassador for Karnataka Soaps & Detergents (KSDL) starting February 10, 2026, in a two-year deal to help rebrand and expand the state-owned company’s reach, especially among younger consumers and in North India. 这项任命支持重新发起Mysore Sandal肥皂厂,更新包装并开展更广泛的营销运动。 The appointment supports the relaunch of Mysore Sandal Soap with updated packaging and a broader marketing campaign. KSDL的目标是在2025-26年将其营业额提高到2,000克鲁塞罗,到2030年达到5,000克鲁塞罗,同时将出口额翻一番,达到50-60克鲁塞罗。 KSDL aims to boost its turnover to ₹2,000 crore in 2025–26 and reach ₹5,000 crore by 2030, while doubling exports to ₹50–60 crore. 该公司生产57种产品,包括包装水,还正在开发新的生产单位,以欧洲、西亚和非居民Kannadigas市场为目标。 The company, which produces 57 products including packaged water, is also developing new production units and targeting markets in Europe, West Asia, and among non-resident Kannadigas.