英国的Barry M美容品牌由Warpaint在金融斗争中以1.4M英镑购买。 UK’s Barry M beauty brand acquired by Warpaint for £1.4M amid financial struggles.

英国美容品牌Barry M被竞争对手Warpaint以140万英镑从政府手中收购, UK beauty brand Barry M has been acquired out of administration by rival Warpaint for £1.4 million, securing its future after filing for financial restructuring on January 29. 这笔交易包括Barry M的产品、知识产权和零售存在,但不包括其工厂或劳动力。 The deal includes Barry M’s products, intellectual property, and retail presence but not its factory or workforce. 拥有W7和Technic的Warpaint旨在扩大Barry M在英国零售渠道的影响力。 Warpaint, which owns W7 and Technic, aims to expand Barry M’s reach in UK retail channels. 该品牌以负担得起的、素食的和无残忍的化妆品闻名,营业额为1 740万英镑,并报告在2024年2月结束的一年中,税收前利润为172 000英镑。 The brand, known for affordable, vegan, and cruelty-free makeup, had a £17.4 million turnover and reported a £172,000 pre-tax profit for the year ending February 2024. 由于成本上升和全球挑战,Barry M进入行政管理。 Barry M entered administration due to rising costs and global challenges. Warpaint预计2025年的收入接近2 200万英镑,并计划于4月分享客户增长的最新情况。 Warpaint expects 2025 revenues near £22 million and plans to share updates on customer growth in April.