2026年2月8日,Royal Enfield在新德里发起一项由教科文组织支持的倡议,通过可持续勘探和社区协作保护喜马拉雅无形文化遗产。 Royal Enfield launched a UNESCO-backed initiative in New Delhi on February 8, 2026, to preserve Himalayan intangible cultural heritage through sustainable exploration and community collaboration.

2026年2月8日, 皇家恩菲尔德与教科文组织合作, 在新德里发起「喜马拉雅大喜马拉雅探索」, 记录喜马拉雅山上的无形文化遗产。 Royal Enfield launched 'The Great Himalayan Exploration' in New Delhi on February 8, 2026, partnering with UNESCO to document intangible cultural heritage across the Himalayas. 活动在Travancore Palace举行,展出关于传统手工艺、建筑和土著习俗如Nyibu Agun Shamanic歌曲和Apatani Pani Kheti农耕的浸泡式展览。 The event, held at the Travancore Palace, featured immersive exhibits on traditional crafts, architecture, and indigenous practices like Nyibu Agun shamanic songs and Apatani Pani Kheti farming. 它强调了诸如Mon Shugu造纸和Ladakhi Pashmina编织等可持续传统,同时促进与100个喜马拉雅社区合作的承诺。 It highlighted sustainable traditions such as Mon Shugu papermaking and Ladakhi pashmina weaving, while promoting a pledge to collaborate with 100 Himalayan communities. 该倡议以“我们的故事”为主题,强调文化保护以及对旅游业的可持续探索,将皇家恩菲尔德作为山区遗产的管理者。 The initiative, themed 'Ours to Tell,' emphasizes cultural preservation and sustainable exploration over tourism, positioning Royal Enfield as a steward of mountain heritage.