丰田2026年超级碗广告庆祝个人旅程和家庭纽带,展示运动员和代际关系,同时宣传新车和可持续流动努力。 Toyota's 2026 Super Bowl ads celebrated personal journeys and family bonds, showcasing athletes and generational connections while promoting its new vehicles and sustainable mobility efforts.

丰田在2026年播出了两部超级碗LX广告: "梦想开始的地方", 运动员Bubba Wallace,Oksana Masters和Puka Nacua与年轻的自己重新联系,以及"超级英雄带", 描绘了祖父和孙子的跨世代持久联系. Toyota aired two Super Bowl LX commercials in 2026: “Where Dreams Began,” featuring athletes Bubba Wallace, Oksana Masters, and Puka Nacua reconnecting with their younger selves, and “Superhero Belt,” depicting a grandfather and grandson’s enduring bond across generations. 两条广告由Sweatpants Media和Saatchi&Saatchi创作,强调个人旅程和家庭联系,强调情感故事. Both ads, created by Sweatpants Media and Saatchi & Saatchi, highlight personal journeys and family connections, emphasizing emotional storytelling. 品牌还在超级碗周举办活动，包括丰田Glow Up Classic和超级碗体验展的车辆展示，推广其2026款RAV4、bZ和Tundra车型。 The brand also hosted events during Super Bowl week, including the Toyota Glow Up Classic and vehicle showcases at the Super Bowl Experience, promoting its 2026 RAV4, bZ, and Tundra models. 丰田加强了对社区、体育和可持续机动性的承诺,北卡罗来纳州目前正在进行电池组装。 Toyota reinforced its commitment to community, sport, and sustainable mobility, with battery assembly now underway in North Carolina.