印度的MarTech部门以Pune's Discovery MarTech 2026为焦点,预计到2030-31年将在AI、当地创新和人类主导的战略驱动下达到1 000亿美元。
India's MarTech sector, spotlighted at Pune's Discover MarTech 2026, is poised to reach $100 billion by 2030–31, driven by AI, local innovation, and human-led strategy.
首届Discover MarTech 2026活动在浦那举行,重点介绍了印度不断壮大的营销科技领域,推广“印度制造市场科技”,该国市场预计将在2030-31年达到1000亿美元。
The inaugural Discover MarTech 2026 event in Pune spotlighted India’s growing marketing technology sector, promoting 'Made-in-India MarTech' as the country’s market is projected to reach $100 billion by 2030–31.
该专题小组由MavGen Media组织,强调由AI驱动的务实创新侧重于精确定位和实时优化,同时强调继续需要人类在战略中作出判断。
Organized by MavGen Media, the conclave emphasized practical, AI-driven innovation focused on precision targeting and real-time optimization, while stressing the continued need for human judgment in strategy.
专题小组讨论了印度B2B MarTech新开办企业面临的挑战,主张在追逐独角兽地位问题上找到利害关系、价值驱动的解决办法。
Panels discussed challenges for Indian B2B MarTech startups, advocating for niche, value-driven solutions over chasing unicorn status.
这次活动突显了浦那作为一个技术枢纽的新兴作用,并标志着国家向以区域为基础的可持续营销技术创新转变。
The event highlighted Pune’s emerging role as a tech hub and signaled a national shift toward sustainable, regionally rooted innovation in marketing technology.