由于全球需求下降和消费趋势变化,澳大利亚葡萄酒出口价值下降8%,到2025年跌至23.4亿美元。
Australian wine exports dropped 8% in value to $2.34 billion in 2025 due to global demand decline and shifting consumer trends.
2025年,受全球需求下降、消费者偏好转向低酒精饮料和非酒精饮料以及经济压力的驱动,澳大利亚葡萄酒出口价值下降了8%,降至23.4亿美元。
Australian wine exports fell 8% in value to $2.34 billion in 2025, driven by declining global demand, shifting consumer preferences toward lower-alcohol and non-alcoholic drinks, and economic pressures.
中国和美国等关键市场大幅下降,而加拿大、新加坡和几个亚洲国家则出现增长。
Key markets like China and the U.S. saw significant drops, while growth occurred in Canada, Singapore, and several Asian nations.
工业领导人认为健康趋势、贸易壁垒和供过于求是重大挑战,促使人们推动市场多样化和调整产品供应。
Industry leaders cite wellness trends, trade barriers, and oversupply as major challenges, prompting a push to diversify markets and adapt product offerings.