Haier在2026年的澳大利亚公开赛上发起了一项慈善网球挑战,在全球推广智能电器和支持青年体育。 Haier launched a charity tennis challenge at the 2026 Australian Open, promoting smart appliances and supporting youth sports globally.

2026年墨尔本澳洲开放赛的官方伙伴海尔(Haier)发起了一场慈善挑战, 网球运动员向电器射击, Haier, official partner of the 2026 Australian Open in Melbourne, launched a charity challenge where tennis players shot at appliances, with proceeds benefiting the Australian Tennis Foundation. 该公司通过其“上你的家游戏”运动,推广其聪明的家用技术,包括使用超新鲜空气的洗衣系统,以及使用Air Fry和Steam Aid Plus的烤箱。 The company promoted its smart home technologies, including laundry systems with Ultra Fresh Air and ovens with Air Fry and Steam Assist Plus, through its “Up Your Home Game” campaign. 粉丝们可以参加“找球”在线比赛，有机会赢取家电。 Fans could enter a “Find the Ball” online contest for a chance to win appliances. Haier还揭幕了 " 2026年海扇俱乐部 " ,主办有网球传说的活动,并计划在整个欧洲、东南亚和非洲开展青年体育举措,最终在中国青岛举行全球决赛。 Haier also unveiled the Haier Fans Club 2026, hosting events with tennis legends and planning youth sports initiatives across Europe, Southeast Asia, and Africa, culminating in a global final in Qingdao, China.