莫里森公司的第12季度销售额直线增长,但尽管减价和成本节约,市场份额却略有下降。
Morrisons grew sales for 12th quarter straight but saw slight market share drop despite price cuts and cost savings.
摩里森公司在截至1月4日的六周内同类销售额增长了3.4%,主要原因是对高端自有品牌产品的强需求以及非食品和服装的增长,
Morrisons reported a 3.4% rise in like-for-like sales for the six weeks to January 4, driven by strong demand for premium own-brand products and gains in non-food and clothing, marking its 12th consecutive quarter of sales growth.
尽管由于政府政策和网络事件造成2亿英镑的费用增加,基本收入稳定在8.35亿英镑,但公司保持了市场份额和EBITDA。
Despite flat underlying earnings at £835 million due to a £200 million cost increase from government policies and a cyber incident, the company maintained market share and EBITDA.
它于2026年1月宣布了2 500次额外的价格削减,并报告节省了2.33亿英镑的费用,使节约总额达到8.45亿英镑,预计到2025-26年将超过10亿英镑的目标。
It announced 2,500 additional price cuts in January 2026 and reported £233 million in cost savings, bringing total savings to £845 million, with expectations to exceed a £1 billion target by 2025–26.
然而,工业数据显示,在截至12月28日的12周期间,由于利德尔公司缩小了差距,市场份额略有下降,从上一年的8.6%降至8.5%。
However, industry data showed a slight market share decline to 8.5% in the 12 weeks to December 28, down from 8.6% the prior year, as Lidl narrowed the gap.