法国禁止15岁以下的人使用社交媒体;广告商转而使用隐私安全的移动游戏。
France bans social media for under-15s; advertisers turn to privacy-safe mobile gaming.
法国提议在2026年禁止15岁以下儿童使用社交媒体,这是限制青年使用数字平台的全球动力的一部分,这促使广告商转向移动游戏,作为一种符合要求的、品牌安全的替代方法。
France’s proposed 2026 ban on children under 15 using social media is part of a global push to restrict youth access to digital platforms, prompting advertisers to shift toward mobile gaming as a compliant, brand-safe alternative.
全球AdTech公司Kidoz Inc. 欢迎这项行动, 将移动游戏称为一个可扩缩、符合隐私的频道,
Kidoz Inc., a global AdTech company, welcomes the move, citing mobile games as a scalable, privacy-compliant channel for reaching young audiences.
该公司强调其无数据背景广告模式,该模式避免收集个人数据,并与COPPA和GDPR-K等条例保持一致,使品牌能够在严格的数字规则下安全地吸引儿童参与。
The company emphasizes its data-free, contextual advertising model, which avoids personal data collection and aligns with regulations like COPPA and GDPR-K, enabling brands to engage children securely amid tightening digital rules.