澳大利亚的健康第一组织发起了一项活动, 敦促人们每天运动, 称78%的成年人不符合运动指南.
Fitness First Australia launches campaign urging daily movement, citing 78% of adults don’t meet activity guidelines.
澳大利亚的健康第一组织发起了"让我们把健康放在第一位"运动,强调78%的成年人没有达到建议的体力活动水平,平均每个人工作日的76%时间都坐着.
Fitness First Australia has launched the “Let’s Put Fitness First” campaign, highlighting that 78% of adults miss recommended physical activity levels, with the average person sitting 76% of their workday.
该全国性倡议与Leo Australia共同制定,并得到Spark Foundry的支持,利用澳大利亚统计局的数据,促进日常运动,超越以形象为重点的健身。
The nationwide initiative, developed with Leo Australia and supported by Spark Foundry, uses data from the ABS to promote everyday movement over image-focused fitness.
它由Robin Davey创作, 跨越家庭外、数字、广播和社会平台, 包括在悉尼和墨尔本的一步接管。
Featuring creative by Robin Davey, it runs across out-of-home, digital, radio, and social platforms, including step takeovers in Sydney and Melbourne.
该运动强调包容性、进步高于完美以及无障碍健康习惯,并得到行业领导人的赞扬,以人为中心的做法。
The campaign emphasizes inclusivity, progress over perfection, and accessible health habits, backed by industry leaders praising its human-centered approach.