2026年,丽塔的意大利冰雪袭击了全世界600个地点,成为全球顶尖的意大利冰牌,拥有强大的美国扩张和驱动增长。
Rita’s Italian Ice hit 600 locations worldwide in 2026, becoming the top global Italian ice brand with strong U.S. expansion and drive-thru growth.
2026年,丽塔(Rita)的意大利冰和冷冻库斯塔尔德(Ice & Frozen Custard)进入了全世界600个地点,成为全球最大的意大利冰品牌,2025年出现了两位数的增长,包括35家美国新商店和10%的特许签名。
Rita’s Italian Ice & Frozen Custard reached 600 locations worldwide in 2026, becoming the largest Italian ice brand globally, with double-digit growth in 2025, including 35 new U.S. stores and a 10% rise in franchise signings.
开车服务的地点比其他服务的地点表现优于30%,促使新激励计划在2026年为25个新开车服务提供高达6万美元的支持 - - 比上一年的速度增加五倍 - - 以及早起奖励和热带旅行.
Drive-thru locations outperformed others by over 30%, prompting a new incentive program offering up to $60,000 in support for 25 new drive-thrus in 2026—five times the previous year’s pace—along with early-bird rewards and a tropical trip.
扩张以德克萨斯、东南和中大西洋等太阳带地区为重点,包括该品牌首个路易斯安那州所在地,而萨凡纳的公司播种和北得克萨斯州的重大多地点转换则标志着战略增长。
Expansion focused on Sunbelt regions like Texas, the Southeast, and the Mid-Atlantic, including the brand’s first Louisiana location, while corporate seeding in Savannah and a major multi-site conversion in North Texas signaled strategic growth.