Aisle、Cosmix和Parle-G发起运动强调广告中的爱、真实性和文化遗产。 Aisle, Cosmix, and Parle-G launch campaigns emphasizing love, authenticity, and cultural heritage in advertising.

Aisle发起了其“更好的爱的原因”运动,将焦点从短暂的爱情转向长期的关系,作为个人成长和稳定的源泉,利用真实的故事来强调爱在情感幸福中的作用。 Aisle launched its "Better Because of Love" campaign, shifting focus from fleeting romance to lasting relationships as sources of personal growth and stability, using authentic storytelling to highlight love’s role in emotional well-being. Cosmix对性化食品广告提出挑战,嘲笑夸大了的色情形象,在营销中推广真实性。 Cosmix challenged sexualized food advertising by mocking exaggerated sensual imagery, promoting authenticity in marketing. Parle-G的Lohri主题影片通过传统音乐和真诚讲故事来庆祝代际纽带和文化遗产,加强了其对情感共鸣、区域化广告的承诺。 Parle-G’s Lohri-themed film celebrated generational bonds and cultural heritage through traditional music and heartfelt storytelling, reinforcing its commitment to emotionally resonant, regionally grounded advertising.