Truecaller雇用Vikas Khanna, 利用AI和基于信任的战略推动印度的广告销售。
Truecaller hires Vikas Khanna to boost India ad sales using AI and trust-based strategies.
Truecaller将Vikas Khanna命名为印度销售高级主任,目的是扩大直接品牌伙伴关系,利用AI驱动的、数据第一广告。
Truecaller has named Vikas Khanna as Senior Director of Ad Sales for India, aiming to expand direct brand partnerships and leverage AI-driven, data-first advertising.
Khanna拥有超过25年的媒体和技术,将领导增加保费库存和量身定制的广告解决方案的工作。
Khanna, with over 25 years in media and tech, will lead efforts to grow premium inventory and tailored ad solutions.
Truecaller以信任为主的广告为焦点, 得到其信托框架ROI和每日50亿个广告印象的支持。
The move underscores Truecaller’s focus on trust-based advertising, supported by its ROI of Trust framework and 5 billion daily ad impressions.
该公司为全球超过4.5亿用户服务,继续加强其作为关键收入驱动者的广告业务。
The company, serving over 450 million users globally, continues to strengthen its ad business as a key revenue driver.