IKEA在2026年2月关闭七家中国商店,
IKEA is closing seven Chinese stores in Feb 2026 due to weak demand, shifting to smaller urban locations and online growth.
IKEA从2026年2月2日起关闭了中国的七家商店,包括上海、广州以及南东和哈尔滨等二级城市,作为向更小、更有针对性的城市方向战略转变的一部分。
IKEA is closing seven stores in China, including locations in Shanghai, Guangzhou, and second-tier cities like Nantong and Harbin, starting February 2, 2026, as part of a strategic shift toward smaller, more targeted urban locations.
关闭是因为中国房地产下滑和工资停滞导致消费者需求疲软。
The closures follow weak consumer demand linked to China’s property downturn and stagnant wages.
作为回应,IKEA计划在两年之内在北京和深圳等主要城市开设10多个小型商店,同时通过与JD.com和Alibaba的Tmall合作扩大其在线存在。
In response, IKEA plans to open over 10 smaller stores in key cities such as Beijing and Shenzhen within two years, while expanding its online presence through partnerships with JD.com and Alibaba’s Tmall.
该公司仍然致力于中国这一十大全球市场,并将在2026年投资1.6亿元,以提高可负担性和效率。
The company remains committed to China, a top 10 global market, and will invest 160 million yuan in 2026 to boost affordability and efficiency.