DFS在海南开展新奢侈品零售项目，目标为2030年1600万至1800万访客。 DFS expands in Hainan with new luxury retail project targeting 16–18M visitors by 2030.

作为LVMH的一部分,DFS集团正在扩大在海南自由贸易港的存在,目的是推动该岛的奢侈零售部门,作为通向中国溢价消费者的通道。 DFS Group, part of LVMH, is expanding its presence in Hainan Free Trade Port, aiming to boost the island’s luxury retail sector as a gateway to China’s premium consumers. 随着桑亚在奢品消费方面排名第三,仅次于上海和北京,DFS正在与上海的Shenya集团在雅龙湾推出2026年的项目, With Sanya now ranking third in luxury spending behind Shanghai and Beijing, DFS is launching a 2026 project in Yalong Bay with Shanghai’s Shenya Group, featuring the world’s largest DFS beauty store and a major indoor children’s playground. 到2030年,该倡议以每年1 600万至1 800万游客为目标,力求改进品牌多样性、定价、服务和娱乐。 Targeting 16–18 million annual visitors by 2030, the initiative seeks to improve brand variety, pricing, service, and entertainment. 由于中国在2024年全球奢品支出将达到3250亿美元,并扩大了47个产品类别的免税政策,DFS认为海南作为一个高标准的开放经济体的发展,具有长期增长潜力. Supported by China’s $32.5 billion in global luxury spending in 2024 and an expanded duty-free policy covering 47 product categories, DFS sees long-term growth potential amid Hainan’s development as a high-standard open economy.