TMPerfumehouse的FLIDA品牌在2024年收入增长了40%,从香味扩展到生活方式产品和体验营销。
TMPerfumehouse's FLRIDA brand grew 40% in revenue in 2024, expanding from fragrances to lifestyle products and experiential marketing.
TMPerfumehouse(TMPerfumehouse)成立于2016年,是一个特殊香味品牌,通过其附属FLIDA(FLIDA),推出服装、配件和家用商品,已发展成为一个生活方式帝国。
TMPerfumehouse, founded in 2016 as a niche fragrance brand, has expanded into a lifestyle empire through its subsidiary FLRIDA, launching apparel, accessories, and home goods.
该品牌以其大胆的气味和迈阿密启迪的美学闻名,在美国和国际上日益壮大,利用社交媒体和名人合作。
The brand, known for its bold scents and Miami-inspired aesthetic, has grown its presence across the U.S. and internationally, leveraging social media and celebrity collaborations.
2024年,FLIDA引入了一条与音乐节挂钩的限时线,标志着向体验品牌的转变。
In 2024, FLRIDA introduced a limited-edition line tied to a music festival, signaling a shift toward experiential branding.
该公司报告说,在直接对消费者销售和零售伙伴关系的推动下,收入逐年增加40%。
The company reported a 40% revenue increase year-over-year, driven by direct-to-consumer sales and retail partnerships.